Google Jobs becoming competition to Indeed!!
For many of you, Indeed is a large portion of your recruiting efforts. As an Ad Agency, we represent all the Job Board products and aim to bring our clients the latest news on ever changing job boards. I wanted to share the recent news that Google is launching their own jobs platform. I would be doing you a disservice if I didn’t let you know that could impact your traffic from Indeed severely moving forward:
Google Jobs is revolutionizing the recruiting market.
Google has invested time and resources into a new feature, Google Jobs, that will be reshaping the recruitment landscape in the near future.
Below is an outline on how this product will work, and what it means for LinkedIn and our customers (as of this post, Indeed has chosen not to participate).
What is it?
• New feature in search that collects millions of job postings from the web and lists the actual job.
• Clicking on a job to apply will redirect you to the job posting destination site (i.e., LinkedIn, Glassdoor).
• Google is partnering with companies such as LinkedIn, Glassdoor and Career Builder, but not Indeed*.
• Initially available in US-only; Primary focus is hourly and mid-skilled talent, although this could change overtime.
• Check out this 2-min video to see the experience.
What does it mean for LinkedIn customers?
Leveraging the Power of Video in Recruitment
In today’s fast-paced market, it has become more important than ever for companies to take advantage of video marketing in an effort to brand their business to reach consumers and prospective employees. The best way to establish a company brand is to depict an authentic experience through branded video campaigns.
State of the American Workplace 2017
Use these controls at the top to navigate the pages of the PDF.
State of the American Workplace 2017Top 10 Ways To Supercharge And Optimize Your Job Postings
Trying to hire? Chances are that your candidates will type a job title into a search engine. Keep your job postings highly visible and optimized. If candidates can’t find your postings, you won’t get responses — but when your jobs are optimized, it can become one of the best methods of drawing traffic to the career section of your website. There is little cost involved to change your current posting methods, but the results could be well worth your time.
How to Double (or Triple) Your LinkedIn Visitor Traffic with Keywords
Wondering how to get more people to visit your LinkedIn Profile? The secret for increasing traffic to your LinkedIn Profile is to apply effective Search Engine Optimization (SEO) techniques.
Effective SEO for your LinkedIn Profile is not as difficult to do this as it sounds.
Basically, LinkedIn is a very large database of profiles that uses key fields to order (or “index”) the entire collection of data. Since most of LinkedIn’s revenue is generated by recruiters using LinkedIn to find candidates, LinkedIn knows the best keywords for personal SEO.
However, if you also understand (and leverage) LinkedIn’s indexing method, you’ll be in a better position to grow your traffic. So you’ll want to add more keywords, taking steps to increase the keyword density in specific fields, as described below.
Optimize Your Job Listings to Attract the Right Candidates
With millions newly insured under the Affordable Care Act, hiring needs are expected to increase in 2014, which means your practice may be looking to expand. However, if you’re a small organization, you may not have an HR department to solve staffing demands. In fact, you may be a doctor who (in addition to patient care) is responsible for overseeing your practice’s job posting and recruiting efforts.
Top 3 Characteristics to find people with the Most Potential
We can always assume that potential is contextual, as we have potential for some jobs but not others. However, here are 3 criteria that we can use to identify individuals who are consistently able to evolve to the changes that companies face.
What is Recruitment Process Outsourcing and Why is it Important?
More and more companies are turning to Recruitment Process Outsourcing (RPO) services to help them optimize their resources – receiving better candidates for a fraction of the price of a traditional head hunter. RPO services also work alongside your internal HR department to help you find the perfect fit for your organization, without candidate grooming or coaching. By paying for the process and not the person, you’re sure to generate better results.
Call us with your top two most hard-to-fill positions, and give us 10 minutes to create a couple of fresh ideas to help increase your candidate response. It won’t cost you anything but 10 minutes!
